Marketing Orthopedic Services

Tomorrow, August 18, 2009, Bill Munley, vice president for professional services and orthopedics at Bon Secours St. Francis in Greenville, SC, will be joining me on a HealthLeaders Media Webcast -"Advanced Service Line Marketing: New Orthopedics Growth Strategies." During this session, we'll talk about trends influencing demand for orthopedics and explore three key initiatives that Bon Secours has undertaken to drive volume and revenue in this category. The session begins at 1:00 p.m. eastern on Tuesday, 8/18. HealthLeaders Media senior managing editor Gienna Shaw will moderate. To hear a brief interview (The Future of Orthopedics) that Bill and I did with with Gienna,click here.

Karen Corrigan